47% of Australian hospitality businesses say AI search will reshape the industry. GEO (Generative Engine Optimization) is how you stay visible. Here’s what it means.

48% of local searches lead to a GBP interaction within 24 hours. Your Google Business Profile is now a primary data source for AI search. Here’s how to optimise it.

LLMs with knowledge graph grounding achieve 300% higher accuracy. Hotels and restaurants using schema see 20-30% higher CTR. Here’s exactly what to implement.

Only 150,000 of 810,000 global hotel properties are visible in AI search. Learn how Australian hotels can appear in ChatGPT, Google AI Overviews, and Perplexity.

40% of Gen Z use AI over Google to find restaurants. Learn the exact steps Australian restaurants need to appear in ChatGPT, Google AI Overviews, and Perplexity.

Email marketing delivers $36 ROI per $1 spent for hotels. Loyal guests spend 22.4% more per stay. See email benchmarks, campaign types, and recovery strategies.

Track restaurant bookings through SevenRooms, NowBookit, ResDiary, or OpenTable integration with Google and Meta Ads. Conversion tracking became available Feb 2026.

A good CTR for live music venue ads is 1.5%+ on social platforms. The travel and hospitality sector achieves 8.73% on Google Ads — the highest of any industry.

78% of travellers are open to AI for trip planning. AI Overviews now appear in 50%+ of Google queries. See how AI search is reshaping hospitality discovery.

85% of hotel website visitors abandon before booking, converting just 2.4 per 100 visitors. See the top abandonment causes and recovery strategies with data.