Ecommerce Campaign

Pialligo Estate

How we helped Pialligo Estate thrive throughout the pandemic

The global pandemic was a challenging time for businesses within the hospitality industry. With lockdowns preventing people from dining in restaurants, many venues needed pivot quickly to find a new source of revenue.

Pialligo Estate is a winery, restaurant and events business located in Canberra.

We helped Pialligo Estate pivot their entire business model when the city went into a 3 month lockdown in April 2020. 

We designed an ecommerce strategy to help generate sales of produce and groceries produced by the team.

This strategy comprised of Search Engine Optimisation, Shopify optimisation, social media advertising and Google Ads to drive over 1,400 transactions worth over a quarter of a million dollars in revenue in the first month alone!

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